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Nolah prides itself on being all about sleep and all about technology. The tech-driven mattress company began more than a decade ago in a search to modernize common mattress materials such as memory foam and latex.
After testing and retesting foam formulas for 3 years, the company launched in 2015 and their alternative memory foam was born: Nolah Airfoam.
The Nolah Airfoam mattress, now in three variations, was designed to provide a cooler, more supportive experience than traditional memory foam. Especially suited for side sleepers and those with back pain, this mattress might just be the high-tech mattress of your dreams.
Pros and cons of Nolah mattresses
Before we jump into the specific features of the Nolah mattress, here are some quick details on the benefits of these mattresses as well as some drawbacks.
- A cooler experience. By containing none of the usual viscoelastic chemicals that are known for trapping heat and creating that “sinking in” feeling of memory foam, the mattress is more temperature neutral, which means a cooler night for sleeping.
- Pressure relief. Nolah says this mattress relieves pressure better than regular memory foam can, and many reviewers confirm its pressure-relieving qualities.
- Durability. Nolah says their internal testing found the mattress to be 300 times more durable than high-end memory foam.
- CertiPUR-US certified foam. The foam contains no toxic or ozone-depleting chemicals harmful to you and the environment. It also meets standards for low emissions.
- Works on any flat surface. The Nolah mattress will work on any kind of bed frame, from a platform bed to a box spring to an adjustable bed.
- All online. Nolah has no retail stores, so you won’t know exactly how the mattress will feel until you get it home. The good thing is Nolah will let you try the mattress out for up to 120 nights before making a final decision. If you don’t like it, Nolah will send someone to come pick it up and you’ll get a full refund.
- Mostly foam. With a Nolah mattress, you’ll mostly have foam to choose from. If you’d rather buy a hybrid, your only option is the hybrid luxury at the highest price point. If you want an innerspring or latex foam mattress, you’ll want to look elsewhere.
- Firmness. Outside of Nolah’s flippable option that features two sides with different firmness levels, you won’t be able to customize your firmness based on your mattress.
Mattresses tend to vary a bit when it comes to price depending on the mattress’s material, size, quality, and if there are any special features.
If you’re on the hunt for a queen mattress, the most basic ones you’ll find online are between $300 and $600. Queen mattresses with more features or from a well-known brand might cost a bit more, and luxury mattresses usually start around $1,500. A medium-priced foam mattress might be closer to $1,000, and a hybrid will fall somewhere in-between.
In general, Nolah’s mattress prices are a little higher than average, with their foam options costing quite less than their hybrid mattress.
We’ve divided the queen-size mattresses into three categories:
- $ = under $1,100
- $$ = $1,100–$1,600
- $$$ = over $1,600
The Nolah mattresses
Nolah Original 10 Inch
- Price: $
- Type: Foam
- Height: 10 inches
- Good for: Side and back sleepers
The original Nolah mattress provides a medium-firm sleep with all the basic Nolah benefits: pressure relief, cooling, and durability. Although it may not be as pressure relieving or body conforming as its successors, the mattress achieves a comfortable sleep for side sleepers and back sleepers with its 10-inch thickness and 3-layer foam construction.
Customer ratings for the original are largely favorable, but there have been some complaints over how soft the mattress tends to feel and the time it takes to adjust to the bed.
A lot of customers really love the mattress — especially if they’re side sleepers — with some even highlighting that their neck, shoulder, or hip pain has gone away after using it. Some other customers note that the mattress feels like an affordable luxury option and a true “bang for your buck.”
For this mattress, you can save $100 by removing the trial period. If you pay extra, you can have the mattress removed and set up, or include a mattress protector and bamboo cotton sheets with your order.
Buy the Nolah Original 10 Inch online.
Nolah Signature 12 Inch
- Price: $$
- Type: Foam
- Height: 12 inches
- Good for: Side, back, stomach, and combination sleepers
The Nolah Signature is an upgrade from the original 10-inch mattress. Along with all the Nolah benefits, the Signature’s biggest feature is that the mattress can be flipped from firm to soft.
While the other two Nolah mattresses stay in the medium range, this one caters to sleepers who find it most comfortable to sleep on their stomach or a combination of positions. All you have to do is flip the mattress to find the firmness that best suits you.
Additionally, the Signature’s four-layer foam construction is 2 inches thicker than the original, and the company rates it the highest in terms of pressure relief and body conforming. It also includes an organic cotton cover that the other options don’t have. The company also says the Signature rates low in motion transfer, so the chances of waking up your sleeping partner may be next to none.
In customer reviews, the Signature 12-inch mattress is very well liked and rates slightly higher than the original. Nolah customers note improvement of sleep, a lack of soreness in the morning, and how much the mattresses aids in hip and shoulder pain. Those who are less inclined to the Signature mention problems with adjusting to the bed, overheating at night, and wishing it had a medium-firm option.
Like the original, you can also save $100 by dropping the trial period, as well as pay a little more for mattress setup and add-ons.
Buy the Nolah Signature 12 Inch online.
Nolah Evolution 15 Inch
- Price: $$$
- Type: Hybrid
- Height: 15 inches
- Good for: Side, back, and combination sleepers
Nolah’s only hybrid bed has only been on the market for a short time, but the mattress is a customer favorite and the company’s number one best seller. Unlike the other two mattresses, this mattress has extra cooling features and durability.
The mattress features Nolah’s proprietary foam, coined AirFoamICE, which is graphite-infused to help pull heat away from your body. On top of that sits the cooling Euro pillow top, which is also designed to help draw away heat and keep you cooler at night. The entire product is equipped with five layers of support, including a coil section and another layer of foam at the bottom.
Like the original, the Evolution rests at a medium firmness, and it won’t be as conforming or pressure relieving as the Signature. So far, though it’s brand new to the market, the mattress is rating well with customers. Reviewers note that the mattress provides support for back and side pain, one expressing that their hip and arm pain is already fading after sleeping on the Evolution.
Keep in mind that this mattress just released, so a true overall picture of reviews won’t be fully formed for a while. If you’re a little uncertain about ordering a hybrid from this brand, it might be beneficial to wait and see how the mattress continues to compare with the original and the Signature. If not, there’s always the 120-night trial period to give the mattress a test run.
Buy the Nolah Evolution 15 Inch online.
Where to buy Nolah mattresses
You can only buy Nolah mattresses from their online company store. The company doesn’t work with third-party vendors and has no store locations. The mattresses can go on sale, so watch for seasonal sales to take advantage of price reductions.
How to choose your Nolah mattresses
While the Nolah mattresses all have a set of core similarities, they vary a bit when it comes to features and key characteristics. Choosing the right mattress for you will depend on your sleep needs and what makes you most comfortable.
Mattress firmness often depends on your preferred sleep position. You might align more with a softer or medium-firm mattress if you’re a side sleeper since the mattress can help relieve key pressure points at your shoulders and hips. Medium-firm mattresses
If you like to sleep on your stomach, a firmer mattress might fit your needs more since the firmer surface will keep your body from sinking into the mattress and putting extra pressure on your spine. But keep in mind that preference is highly personal, so back sleepers might also prefer a soft, medium, or hard mattress depending on what feels best.
Nolah mattresses mostly operate in the medium range, making them better suited for side or back sleepers. If you’re a stomach sleeper or back sleeper who prefers a harder surface, you might want to check out the Signature 12-inch mattress for Nolah’s firmest option.
If you aren’t certain what would work best for you, you can try any of these out at home for up to 4 months.
Nolah offers two mattress types: foam and hybrid. Foam will conform to your body and relieve pressure from your neck to your hips. A foam mattress can be beneficial for those with chronic pain or difficulty sleeping, but it’s also known to cause some overheating for the sleeper, which Nolah claims to alleviate with their mattresses.
A hybrid can be considered the best of every mattress, with both a layer of foam and a layer of coils. The foam provides added cushioning, which can aid in pressure relief, while the coils add more support and allow the mattress to breathe more than a traditional all-foam mattress.
Another notable variance between the three Nolah mattresses is thickness. From the original to Evolution, there are 5 inches of difference. But how much does thickness really matter? Most high-quality mattresses are anywhere from 8 to 16 inches, which can be code for how many layers the mattress has.
In its most basic form, a mattress has a comfort layer and a base layer. The more the layers (aka thickness), the more cushioning you can expect. A side sleeper might want something with a bit more thickness, while a stomach sleeper might not need as much. The mattress can also withstand more weight with more thickness.
In the case of Nolah, all mattresses provide ample thickness by industry standards, but the Evolution has the greatest thickness at 15 inches and the original comes in lower at 10 inches.
Nolah company reputation and transparency
Nolah has gained a good reputation overall in the last 5 years, according to the Better Business Bureau.
- BBB rating: A+
- 3 complaints closed in the last 3 years, 2 in the last 12 months
- there’s never been a recall
Keep in mind that the above information can change at any time as new customer complaints are logged or lawsuits are filed. It’s always a good idea to double-check this information before making your decision.
In terms of transparency, the Nolah website has an extensive FAQ page that covers facts about Nolah, buying Nolah, and owning Nolah. The mattresses are made in the United States at one of eight different factories, and all features are 100 percent manufactured in the United States.
Nolah doesn’t contain any fire-retardant chemicals and uses a fire-retardant sock that extinguishes the fire before it hits the foam. Nolah is also CertiPUR-US certified, which means it contains no ozone-depleting chemicals, heavy metals, and has low VOC emissions for indoor air quality.
Nolah reviews and customer service
Overall, Nolah mattress customers seem to have very little complaints about the product, but if they do it mostly pertains to:
- the medium firmness is too soft
- adjustment time
For those who are dissatisfied, customer service aids in retrieving the mattress and return process. Customer service also has a live chat — which normally pings when you start surfing the site — and a phone number and email for contact. For the few complaint emails that were logged into BBB, Nolah responded appropriately.
Getting your Nolah mattress
All of Nolah’s mattresses arrive at your home in a box. The shipping is free, but the company won’t ship to Hawaii, Alaska, or internationally. Once the product has shipped, you should expect a UPS tracking number after the mattress leaves the factory. From the moment you place the order to the moment it lands on your doorstep, it should take between 5 to 10 days.
When you receive your mattress, Nolah recommends you take it out of the box within 30 days. Nolah offers this information on how to unbox your mattress. You can also check out this quick unboxing video to better gauge what’s in store for you.
After unboxing, Nolah asserts that the foam smell will fade after the mattress gasses off (one reviewer notes that it took 24 hours). Once the mattress gasses off, the foam should be completely odorless.
All mattresses have a lifetime limited warranty. If the mattress is found to be defective, the company will replace or repair the product. But as always, be sure to read the warranty’s fine print.
Nolah return policy
If you aren’t satisfied with your Nolah mattress, the product can be returned at no cost. You can request a return from the contact page on the Nolah site. A Nolah driver will remove your mattress and either donate it to a charity or properly recycle it according to state policy. Once you email Nolah a photo or scan of the pickup receipt, the purchase should be refunded within 7 days.
For the trial period, Nolah won’t pick up your mattress until 30 nights have passed since you received it, but you can keep the mattress for the trial for up to 120 nights.
If you’re craving a cooler foam mattress with a bit more support and durability, Nolah might be a great option. Depending on your final choice, these mattresses can be a fit for side and back sleepers as well as those who favor stomach or combination sleeping.
If you don’t mind the slightly limited variety and an all-online experience, Nolah could give you the pressure relief that you need and the sleep you deserve.
Elena Bruess is a writer and multimedia journalist based in Chicago. Her work covers the intersection of health, environment, and human rights. You can follow her on Twitter here.